Master Google Ads: Turn Clicks into Customers
Learn advanced strategies to create, optimize, and scale high-converting campaigns.
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30+ hours
VIDEO LESSONS
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Tap Into Billions of Searches with Expert Google Ads Training
Google Ads is one of the most effective online advertising platforms in the world. It helps businesses reach potential customers right when they are searching for products or services online. With billions of searches happening daily, Google Ads offers you a chance to connect with an audience actively looking for what you offer. It’s a proven way to drive traffic, generate leads, and boost sales for any business.
Whether you’re a business owner, marketer, freelancer, or student, our Google Ads Course will give you the tools to create high-performing campaigns. Learn to manage budgets, choose the right keywords, and optimize ads for maximum ROI. Don’t miss this chance to master Google Ads and grow your online presence. With lifetime access to the course and support, you can learn at your own pace and tackle challenges with confidence.
Who should enroll for this course
- Marketers
- Business Owners
- Agency Owners
- Founders
- Freelancers
- E-Com Founders
- Freshers
- Professionals
Course Curriculum
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1. Fundamentals
- Introduction to Google Ads
- Google Ads Account Structure
- Google Ads Policies
- Google Ads Dashboard Overview
2. Audience
- Understanding User Intent on Google
- Pre-Click & Post-Click Journey in Google Ads
- Audience Segmentation in Google Ads
- Keyword Match Types & Audience Targeting
3. Campaign Breakdown:
- Google Ads Campaign Structure
- Choosing Campaign Objectives
- Creating a Google Ads Campaign – Walkthrough
- Setting Up Ad Groups & Ads
4. Targeting
- Keyword-Based Targeting
- Location & Device-Based Targeting
- Audience Targeting in Google Ads (Demographic, In-Market, Affinity)
- Custom Audiences and Remarketing
5. Ad Creatives
- Creating Effective Google Ads
- Writing Google Ads Text Ads
- Creating Responsive Search Ads
- Creating Display Ads & Remarketing Ads
6. Ad Copywriting
- Google Ads Copywriting Best Practices
- Crafting Compelling Ad Headlines
- Using Ad Extensions for Better CTR
- Copywriting Formulas for Google Ads (AIDA, PAS, BAB)
7. Ad Tracking
- Setting Up Conversion Tracking in Google Ads
- Google Analytics Integration with Google Ads
- Using Google Tag Manager for Tracking
- Troubleshooting Conversion Tracking Issues
- Standard Events in Google Ads
8. Conversions
- Creating Conversion-Based Campaigns
- Setting Up Conversion Actions in Google Ads
- Tracking Offline Conversions (GCLID Method)
- Setting Up Enhanced Conversions
9. Remarketing
- Understanding Google Ads Remarketing
- Setting Up Remarketing Lists
- Dynamic Remarketing Setup for E-Commerce
- Remarketing Strategies (Product, Urgency, Scarcity)
10. E-Commerce Ads
- Setting Up Google Merchant Center
- Creating Google Shopping Ads
- Feed Optimization for Google Shopping
- Dynamic Remarketing for E-Commerce Ads
- Benefits based Remarketing
11. Reporting
- Google Ads Reporting Dashboard
- Key Metrics & Analytics in Google Ads
- Creating Custom Reports in Google Ads
- Ad Group & Ad Level Optimization
- Secret Discount Based Remarketing
12. Campaign Scaling
- When & How to Scale Google Ads Campaigns
- Vertical & Horizontal Scaling in Google Ads
- Smart Bidding Strategies for Scaling
- Using Portfolio Bidding for Optimization
13. Bonus Lessons
- Automated Rules in Google Ads
- Budget Allocation & Pacing
- Google Ads Scripts for Automation
- Recovering Suspended Google Ads Accounts
14. Advanced Techniques
- Advanced Audience Targeting (RLSA, In-Market, Affinity)
- Advanced Bidding Strategies (Enhanced CPC, Target CPA)
- Understanding and Using Google Ads Attribution Models
- Advanced Campaign Experimentation & A/B Testing
15.ChatGPT
- How to Use ChatGPT for Google Ads Campaigns
- Keyword Research with ChatGPT
- Ad Copy Generation with ChatGPT
- Brainstorming Campaign Ideas with ChatGPT
🎉 80% off only for today
Enroll before 6th Jan, 11:59 PM to get Premium Bonuses worth ₹30,000
What our learners say 😊 →
Why learn Google Ads in 2025?
Organic reach is dead
One of the highest-paid skills
Can be started with small budget
Laser-sharp targeting possible
Extremely scalable across platforms
ROI focused & measurable
Meet Your Mentor
Learn from not one, but multiple industry experts who share their vast experience and strategies
Rakesh Agrawal
- Digital Marketing Strategy & Advertising expert.
- 4+ years of experience.
- Worked with brands like urbanclap, Cleartrip, DIOR, Toyota, and Dyson.
- Named Young Achiever (Digital)
- Result Oriented Digital Marketers Strategy
Learn the inside out of Google course!
Frequently Asked Questions
Q: How do I access the course materials after enrolling?
After enrolling, you will receive access to the course materials through our online learning platform (LMS). You can log in using your credentials to view at any time.
Q: Is the course self-paced, or are there specific deadlines for completion?
The course is self-paced, allowing you to study at your own convenience. There are no specific deadlines for completion, giving you the flexibility to progress through the material at a comfortable pace.
Q: Are there any additional costs beyond the course fee?
There are no additional costs beyond the course fee. Everything you need to complete the course successfully is included in the initial fee.
Q: Will I have access to updates or new content after completing the course?
Yes, you will have access to updates and new content even after completing the course. We regularly update our materials to reflect the latest trends and developments in Facebook and
Instagram advertising.
Q: How much time is required to learn FB ads?
The time required to learn Facebook ads depends on various factors, including your prior experience and the depth of knowledge you wish to acquire. Our course provides a
structured learning path to help you learn efficiently and effectively.
Q: Is there ongoing support available after completing the Facebook and Instagram Ads course?
We have a private support group where you can post your queries even after you complete the course. This will help you get assistance from other members of the community.
Q: Will I receive a certificate upon completing the Facebook and Instagram Ads course?
Yes, upon successful completion of the course, you will receive a certificate of completion. This certificate can be a valuable asset for showcasing your skills to employers or clients in the digital marketing field.
Q: Can I get a refund or transfer this course to another account?
Due to the nature of our digital products, we do not offer any refunds or account transfers. We advise you to be thorough with the course details before making a purchase decision.
They help you reach the right people, expand your audience, showcase your brand in various ways, and track your progress. Furthermore, Instagram and Facebook ads offer robust
analytics and insights, allowing businesses to track the performance of their campaigns in real-time.
Q: How to grow your audience on Facebook and Instagram?
Growing your audience on Facebook and Instagram requires a strategic approach, including engaging content creation, targeted advertising, and community interaction. Our course
provides insights and strategies to help you effectively grow your audience on these platforms.
Our course covers a wide range of topics, including ad creation, targeting techniques, budget optimization, performance tracking, and best practices for maximizing ROI on Facebook and Instagram. You will also learn how to navigate the Ads Manager interfaces and leverage advanced features & strategies to drive results.
Q: What career opportunities are available in Facebook and Instagram ads?
There are many roles in this field and Career opportunities are expected to grow (and evolve further). Roles like Paid Social Media Manager, Peformance Marketer, Digital Marketing Specialist, Advertising Strategist are prominent.
Q: How do I become a Facebook and Instagram ad manager?
Becoming a Facebook and Instagram ad manager involves mastering the skills taught in our course, such as audience targeting, ad creation, and campaign optimization. You can then apply for positions as an ad manager with businesses or agencies.
Q: What is the salary of Facebook ad expert?
The salary for a Facebook Ads Manager in India varies from ₹4 Lac to ₹12 Lac per annum for a facebook Ads expert with 0-4 years experience. Ad senior levels, paid advertising experts (performance marketers) can make upto 70 lacs.
Q: How do I access the course materials after enrolling?
After enrolling, you will receive access to the course materials through our online learning platform (LMS). You can log in using your credentials to view at any time.
Q: Is the course self-paced, or are there specific deadlines for completion?
The course is self-paced, allowing you to study at your own convenience. There are no specific deadlines for completion, giving you the flexibility to progress through the material at a comfortable pace.
Q: Are there any additional costs beyond the course fee?
There are no additional costs beyond the course fee. Everything you need to complete the course successfully is included in the initial fee.
Q: Will I have access to updates or new content after completing the course?
Yes, you will have access to updates and new content even after completing the course. We regularly update our materials to reflect the latest trends and developments in Facebook and
Instagram advertising.
Q: How much time is required to learn FB ads?
The time required to learn Facebook ads depends on various factors, including your prior experience and the depth of knowledge you wish to acquire. Our course provides a
structured learning path to help you learn efficiently and effectively.
Q: Is there ongoing support available after completing the Facebook and Instagram Ads course?
We have a private support group where you can post your queries even after you complete the course. This will help you get assistance from other members of the community.
Q: Will I receive a certificate upon completing the Facebook and Instagram Ads course?
Yes, upon successful completion of the course, you will receive a certificate of completion. This certificate can be a valuable asset for showcasing your skills to employers or clients in the digital marketing field.
Q: Can I get a refund or transfer this course to another account?
Due to the nature of our digital products, we do not offer any refunds or account transfers. We advise you to be thorough with the course details before making a purchase decision.